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Dr. Kwan Ho-yan 關可欣博士

Lecturer, Division of Business

hoyankwan@hkbu.edu.hk3411 3384


Teaching Areas

Course(s) taught:
  • BMKT3035 Global Marketing
  • BMKT3105 BCom Global Marketing Field Study
  • BMKT3125 International Business: Market, Operations and Strategies
  • BMKT3155 Services Marketing
  • BMKT3215 Marketing Field Study for Social Entrepreneurship
  • BMKT4005 BCom Marketing Project
  • BMKT4025 Strategic Marketing
  • BMKT4115 Brand Management
  • BMKT4185 Retailing
  • BMKT4225 Community Development for Social Entrepreneurship

Research Interests

  • Services Marketing
  • Corporate Social Responsibility
  • Relationship Marketing
  • Brand Management

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